A classic right from the outset. A legend to this day.

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SALITOS ORIGINAL

Viva la vida! Viva SALITOS!

True to the motto ‘Viva la vida! Viva SALITOS!’ the lifestyle brand with its South American flair develops legendary products for the different market requirements throughout the world. This passion for craftsmanship and uncompromising quality of taste is the basis for international success in over 55 countries.

Strong sales

Over 30 million bottles sold

High-flyers

%

All varieties increased by 79% in 2022

Full contact

More than 684 million social media contacts

Awarded by the industry

More variety

Everything inside is for the best taste!

SALITOS offers a diverse portfolio and sets standards with successful flavours and a unique look. As a result, SALITOS has become one of the leading brands in an extremely fast-growing segment. SALITOS always impresses with new ideas, unparalleled passion and strong ideas for above-average sales.

The spirit of tequila

SALITOS goes back to the roots

SALITOS on Instagram

Who's your first choice to test out SALITOS' new legendary party shot with? Drop the names of your drinking buddies below 👇

#salitos #salitosbeer #tropical #chili
SALITOS TROPICAL CHILI 🥭🌶️ the ultimate party shot for nights you’ll never forget. Where mango-passion fruit vibes collide with a spicy kick of chili. It’s the perfect fusion of fruity and fiery. NOW AVAILABLE 🔥🔥🔥

#salitosbeer #salitos #tropical #chili
Feel the heat wave 🌊 with SALITOS Tropical Chili 🍹🔥! Mango and maracuja meet a sizzling chili twist in this tequila sensation. Dive into the tropical kick! 🌶️🌴
Get ready to ignite your taste buds 🔥 with SALITOS Tropical Chili! 🍹 A daring blend of sweet mango, zesty maracuja, and a bold chili kick. Let's bring the heat to paradise! 🌴🌶️ #TropicalChiliTwist #SALITOSTropicalChili
Hecho con amor, besado por La Catrina - Dive into the 🔥 with SALITOS TROPICAL CHILI🌶️✨! Mango & maracuja vibes meet a chili kick in our tequila magic. Ready to #SizzleAndSip? 🍹🌴 #TropicalHeat #salitostropicalchili
From Mexico to Cuba: 🎉 SALITOS MOJITO is here to shake up your taste buds and turn any moment into a party! 🌴💃 #GetReady #SALITOSMOJITO #SipSipHooray
Do you know what SALRITA stands for? Watch the reel and take a guess in the comments 😎🍹
Ready for an adventure? Jump in our SALITOS Jeep and let's hit the road! 🚙✨ #SALITOSadventure #SALITOSoriginal #vivalavidavivaSALITO
Who's ready for the weekend? 🎉 Tell us in the comments, which SALITOS will be your party sidekick? 🍻 #WeekendVibes #SALITOSTime
Kannst du den erfrischenden Geschmack von SALITOS ICE schon auf deiner Zunge spüren? 🍹☀️ Kommentiere unten, wie du den Sommer am liebsten mit SALITOS ICE genießt!
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GASTRONOMY

We are the turbo for success

We are the specialists for creative marketing solutions and successful brand management. With our in-depth expertise in the gastronomy, we make our brands emotionally tangible on the scene over and again. This is where the brands of the MBG Group are at home. This is where their journey begins. This is where they become successful. In two of the three properties in Germany’s top restaurants, our brands are on the menu and generate tasty sales.

Customers

Over 8,900 gastronomy customers

Turbocharged sales

Over 1,500 connected beverage wholesalers

Top gastronomy

Almost 70% of Germany’s top restaurants trust us

RETAIL SECTOR

POS expertise across the board

Taking place in nightlife, we present our brands as unique experiences. This way, they are recognised and loved in retail. MBG Group brands are available at 40,000 food retailers. A further 800 beverage wholesalers and over 12,000 petrol stations have listed the successful brands. Thanks to specialists’ comprehensive brand support, the retail sector achieves top results without comparison.

Customers

We support over 40,000 retail customers

Turbocharged sales

We support over 50 key account centres

Petrol stations

We supply over 12,000 filling stations

Brand Management
Theresa Steltenkamp
Phone +49 5251 546 0

Downloads
For more information, see the downloads below.